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さくらハッカソン2014

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The Sakura Hackathon 2014 event was held over two days, from April 12 (Sat.) to the 13th (Sun.) at the Community Laboratory of Tomorrow (below referred to as “Laboratory of Tomorrow”).
The theme of the event was to “using cherry blossoms as a basis to create ideas and services that can increase the number of people who visit the Tohoku area of Japan.”
Fujitsu, which operates The Laboratory of Tomorrow, has made attempts to attract tourists from Japan and abroad to the famous Sakura viewing spots of the Tohoku area, becoming a participating member of the “Tohoku, Yume no Sakura Suishin Kyogikai” (a council to promote cherry blossom-viewing tours in Tohoku), a public-private joint partnership social innovation effort to create growth in Japan through expanding the number of people who visit and tour its areas.
8 teams, comprised of 40 engineers, designers, and students gathered at QUANTUM, the innovation studio of TBWA/HAKUHODO located in Shibaura, Tokyo, bringing their knowledge and skills to create output within a limited time frame.

あしたのコミュニティーラボ(以下、あしたラボ)では4月12日(土)、13日(日)の2日間、「さくらハッカソン2014」を開催しました。
テーマは「桜をきっかけに東北を訪れる人を増やすアイデアとサービス」。
あしたラボを運営する富士通は、東北の桜の名所に国内外から旅行者を呼び込み、交流人口の拡大を通じて日本の成長戦略へつなげる官民連携のソーシャルイノベーションの試み東北・夢の桜街道推進協議会に参加しています。
東京・芝浦にあるTBWA\HAKUHODOのイノベーションスタジオQUANTUMに8チーム、40人のエンジニアやデザイナー、学生が集って知恵とスキルを持ち寄り、限られた時間でアウトプットを生み出しました。

CREDITS

All Direction: Yasuhiro Tamura (www.exitfilm.jp)
Music: [.que] (http://que-music.net/)

EQUIPMENT USED

Camera: Canon 5DMK3
Lenses: Canon 14mm f2.8, 50mm f1.4, 100mm f2.8, 24-105mm f4.0, Sigma 85mm f1.4, 70-200mm f2.8
Editing & Coloring: Premiere Pro, After Effects, Audition